In 2014, DJ and music executive Steve Aoki launched DIM MAK COLLECTION, aN LA based brand inspired by indie rock sounds, skate culture, and fellow risk takers.
DMC is for the uninhibited who runs on attitude and adrenaline. Not for the faint hearted, The dmc crew exhibits the style that reflects their purpose, beliefs, and work ethic.
Do it yourself...
...BY ANY MEANS NECESSARY
INSPIRED BY AOKI’S MANTRA OF “DO IT YOURSELF… BY ANY MEANS NECESSARY”, THE COLLECTION EMBODIES HIS ENERGETIC STYLE, NON-CONFORMITY AND REBELLIOUSNESS IN A POSITIVE WAY. this is streetwear for those who aren’t afraid to clear their own path.